Closed-loop wallet
A secure, closed-loop wallet lets clients pay and manage transactions seamlessly within the platform.
Industry
Beauty, LBS
Market
Europe
Team Size
16 members
Cooperation
Jul 2020 — Mar 2022
An all-in-one platform for salon appointments, payments, and community
MyBeauty is a comprehensive platform designed to support salon businesses in managing appointments, client relationships, and business growth. Built on Finamp’s White-Label Digital Wallet, it offers a range of features tailored for the salon industry — a closed-loop wallet, marketplace, client booking, and CRM.
The platform streamlines operations, enhances client engagement, and supports a thriving salon community with tools for community building and business development.
Platform
Everything a salon needs to run and grow
MyBeauty brings payments, bookings, a marketplace, and CRM into one salon platform.
Marketplace
A marketplace where salons sell products and services, opening new revenue opportunities.
Booking & CRM
An integrated booking system and CRM streamline scheduling, client communication, and follow-up.
Subscriptions
Subscription options for clients and salons support recurring revenue streams.
Situation
Salons juggle bookings, payments, and client relationships
Salon businesses face unique operational challenges, from managing appointments and subscriptions to handling transactions and maintaining client relationships. MyBeauty was developed to address these needs — a centralized solution that empowers salon owners to streamline operations, engage clients, and support community growth.
The platform had to bring together a wide range of functionality:
- ✓Secure payments, booking & CRM in a single, user-friendly interface
- ✓KYB verification Know Your Business checks to verify salon businesses and ensure compliance
- ✓Community-building tools to engage clients and salon professionals
The goal: an all-in-one salon management platform, easy for owners and clients alike.
Built on Finamp
An all-in-one salon platform on Finamp’s white-label wallet
Leveraging Finamp’s White-Label Digital Wallet, MyBeauty was developed with features specific to the salon industry. The backend was designed for secure transactions, scalable user management, and compliance.
The build introduced:
- ✓Closed-loop wallet & payments clients pay for services and products directly on the platform
- ✓Salon marketplace salons sell additional products and services
- ✓KYB verification to build trust and ensure compliance for salon businesses
- ✓Booking, CRM & community integrated scheduling plus reviews, news, and events to engage and retain clients
Subscriptions let clients book recurring services, with news and updates keeping them informed.
Result
A popular platform for salons across Europe
MyBeauty became a go-to platform for salon businesses, improving operations, revenue, and client relationships.
Successful adoption
MyBeauty quickly became a popular choice among salons, supporting efficient operations, increased revenue streams, and enhanced client engagement.
Enhanced client engagement
Through community-building features, subscriptions, and regular updates, salons cultivate stronger client relationships and improve retention.
Operational efficiency
The closed-loop wallet, integrated booking, and CRM streamlined day-to-day management — reducing operational burdens and improving client satisfaction.
This case study highlights how MyBeauty leveraged Finamp’s White-Label Digital Wallet platform to build a comprehensive solution that supports the unique needs of salon businesses — enhancing operations, revenue, and community engagement.
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